Alexandra is Marketing Manager for Central Europe @ Google, with +15 years experience in building tech brands, leading teams, launching products and scaling businesses. Passionate about tech and quality hardware, Alexandra started her career as Digital Manager for a San-Francisco start-up and continued her journey by crafting the stories of product innovation and business resilience for several successful European SMEs. For the past 3 years, she has been overseeing the Consumer & Retail strategy for Google wearables in Central & Eastern Europe.