Felix Richter

Felix Richter | Creative Partner & CCO | Mother London

Felix joined Mother in April 2022, to lead the creative output across Mother London including initiatives for brands like Uber, KFC, Ikea, Reese’s and the BBC.

Prior to joining Mother, Felix spent 11 years at Droga5, New York, where he created some of the agency’s most notable work, including the celebrated Under Armour campaigns ‘I Will What I Want’ and ‘Rule Yourself,’ Hennessy’s cinematic ‘What’s Your Wild Rabbit?’ multi-year rebranding effort, as well as global brand work for Google, Facebook, and Mailchimp.

Felix has won nearly every major international advertising award, including two Cannes Lions Grand Prix. He was also named Young Gun of the Year by YGA in 2011, Ad Age’s Creative Director of the Year in 2017, and a finalist for Chief Creative Officer of the Year in 2021.